Jim McClelland

Senior Consultant

Ranked among the top three Media Influencers in Sustainability worldwide, Jim McClelland is a writer, editor and speaker, with a strong following on social channels and platforms.

His background is in magazine publishing, where in the late 1990s he founded the very first magazine in the UK dedicated to sustainability, business and the built environment.

In 2012, he launched SustMeme, for which he is today Editor. Jim is also a contributing author of the annual Circularity Gap Report, published every year at Davos, plus writes regularly as a journalist for business media and reports in national newspapers.

In commercial markets, he created content for corporates and major brands, retailers, utilities, banks, manufacturers and real estate firms, trade bodies and universities.

In recognition of his longstanding passion and advocacy for sustainability, Jim featured in Debrett’s ‘People of Today’ — an annual publication celebrating individuals positively influencing Britain and inspiring others through their achievements and leadership.